Start selling online with Shopify
Build a store, add your products, and then accept payments from customers anywhere. Because Shopify takes care of hosting and checkout, you can focus on your products and your customers.
Plans, trial offers and fees change over time, so check the current details on Shopify’s site.
Everything you need to run an online store
A good store needs more than a product page. Shopify therefore bundles the key tools in one place.
Themes and store builder
Pick a professionally designed theme, and then customize it to match your brand.
App store
When you need extra features, you can add apps for reviews, subscriptions, shipping and more.
Payments and checkout
Meanwhile, built-in payment options and a smooth checkout help turn visitors into buyers.
Inventory and orders
Track stock levels and manage orders from one dashboard, so nothing slips through the cracks.
Sales reports
Because reports show your sales and top products, you can make smarter decisions.
AI-powered tools
Besides the basics, AI features can help you write product descriptions and save time.
Sell in more places than your own website
Customers shop in many places. Therefore, selling across several channels helps you reach more of them.
- Run your online store as the home base for your brand.
- Reach shoppers on social media, so your products appear where they already browse.
- List on marketplaces, because they bring extra visibility.
- Finally, sell in person with point-of-sale tools and keep stock in sync.
How to launch your store with Shopify
Sign up
First, create your account and name your store.
Add products
Next, upload photos, write descriptions and set prices, because clear listings sell better.
Design your store
Then choose a theme, and adjust colours, fonts and layout to fit your brand.
Launch and sell
Finally, set up payments and shipping, and then publish your store.
What you can sell
From handmade goods to branded products, there is room for many kinds of stores.
Good to know before you start
Costs add up
The plan price is only part of the picture, so budget for themes, apps and payment fees too.
Payments matter
Using Shopify’s own payment option can avoid extra transaction fees, whereas third-party gateways may add them.
Customizing takes time
While a basic store is quick to launch, polishing the design and settings can take longer.
Frequently asked questions
What is Shopify?
Shopify is an ecommerce platform that lets you build and run an online store. As a result, you can sell products without managing servers or writing code.
Do I need technical skills?
No, themes and the visual editor make setup approachable. However, developers can customize deeper if you want more control.
What can I sell?
You can sell physical products, digital downloads and services. Additionally, many merchants use print on demand or dropshipping apps, although rules apply to certain items, so check Shopify’s policies first.
Can I sell in person?
Yes, Shopify offers point-of-sale tools for physical locations. Therefore, you can keep online and in-store sales in sync.
Can I use my own domain?
Yes, you can connect a custom domain to your store. Alternatively, you can buy one through Shopify.
Is there a free trial?
Shopify has regularly offered a trial for new merchants. However, offers change, so check the current terms before you sign up.
Ready to open your online store?
After you sign up, you can add your first product and start building a brand customers remember.
Start your store